Why build a website for your business?

The answer to this question is really "what do you want it to do?" There are many advantages to putting your business online. Having a business website may be as simple as letting people know your phone number and opening hours, or as complex as a searchable database of your products.

Think of the benefits:

Reduced communication, customer service, and marketing costs Increased sales Keep up with your competition - they are already online Offer instant information, and fast communication to your customers Create customer relationships with newsletters Increased brand awareness It's important to know the purpose of your website:

1. To showcase your products
2. To sell your products online
3. To give information on your products or services
4. To give general information about your business
5. To provide a community for your customers
6. To provide easy and fast for your customers to contact you
7. To reach global customers


Remember - you don't have to sell online, to increase sales through your website.
58% of small business owners found that their sites acted as a stimulant to sales made in the site owner's real-world place of business (E-Commerce Times, 21/09/01).
Customers want to research your products on your website, and then buy from your business in the traditional, offline way.

Why choose a website, over traditional ways of promoting your business?

Your website is open for business 24 hours.
It works tirelessly for you, 24 hours a day, giving your customers what they want.

Fast, easy, cheap communication with your customers.
Email costs less than a cent per message, and is much cheaper and faster than fax or even post. Over 60% of small businesses have email now, and well over a million Kiwis. Why don't you?

If you're not online, you can bet your competition is.
If you don't have a website, or your customers face a difficult, unpleasant experience on your website, they won't hesitate to click on to your competitor's site.

Better customer service.
Better relationships with your customers. Reach more customers. New Zealand companies have a lot to offer the world, and having your business website makes it possible to reach anyone, almost anywhere in the world.

Provide value added extras for your customers, which put you above your competitors.
You can offer articles, information, chat forums, newsletters, all of these things add to your customer& their perceived value of your products or services.

Instantly update information such as pricing, easily and quickly.

To talk to us about your website, please email us or call (877) 268-1214.

Web Site Maintenence
Why does your business need a site?
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